
The longest untapped block of movement in most employees' daily lives is the trip to work. The Commute Challenge makes it visible, comparable, and collective – without anyone having to get up earlier or work longer hours.
What do four weeks of active commuting change?
Movement that's embedded in everyday life sticks around longer than movement that has to be scheduled in separately. Anyone who commutes actively at least three times a week for four weeks – whether on foot, by bike, or a combination – builds a habit that often outlasts the challenge itself. The team ranking creates visibility: you see who's participating, and people talk about it. That social pressure – in a positive sense – is exactly what drives the completion rate.
How does the challenge become fair for everyone?
Distance doesn't count, only days do. Someone who walks 800 meters is just as much a part of it as someone who bikes 12 km. That makes the challenge inclusive: nobody is disadvantaged for living close to the office. A fair starting point and a small closing event – a shared breakfast or a symbolic prize – ensure the four weeks are remembered as an experience. How to reach shift workers and people who have been inactive so far is shown in the guide Boosting WHP participation.
How do you put the measure in place?
- 1Announce the challenge to the team — set a start date
- 2Invite participants via the portal (daily check-in)
- 3Define the tracking method: portal check-in + optional mileage log
- 4Share a weekly status update (intranet, Slack, notice board)
- 5At the end: evaluate results and crown the winners
What do you need for it?
- Effort
- under 30 min
- Cost
- Free
- Setup
- 30 min
- ✓ Free
- ✓ Sustainability + health
- ✓ Gamification
- ✓ Daily check-in
Tax and health insurance: what is possible
Employer health benefits can be tax-free under § 3 no. 34 of the German Income Tax Act (EStG) up to €600 per employee per year — if they are provided in addition to the salary already owed and are either certified (§ 20 SGB V) or implemented within the company's health promotion process. Gym memberships and corporate fitness are not covered. For ZPP-certified courses (e.g. from Upfit), German statutory health insurers can reimburse all or part of the course fee to their insured members — then only the amount exceeding that reimbursement is tax-free. Projects within the company can be funded under § 20b SGB V, with no entitlement. Only your tax adviser can confirm the tax exemption.
How it works in EasyWHP
This Best Practice in EasyWHP: adopt it, adapt it, measure the effect
Once adopted, the measure is ready in EasyWHP — with instructions, an invitation and surveys before and after. You adapt what fits your company and see at the end what it achieved.
Screenshots with demo data, no real people.
Adopt it for your company
Register for free — and the measure is ready to go in your cockpit: invitation, feedback survey and appointment are already set up. First cycle, first numbers for the boss.
Try EasyWHP for freeRather take a look first? To the live demo →
Contributes to
Measure the impact with
Action field
Physical Activity →A fitting occasion
- Bike to Work
Related Best Practices
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